In Our P2P Era
The world might have The Eras Tour and Swelce’s Superbowl win, but for peer-to-peer (P2P) marketers and fundraisers — we have the P2P Conference. Last week, over 600 nonprofit professionals gathered in Taylor Swift’s birthplace, Philadelphia, to celebrate the collage of storytelling, relationship building, data analysis, event production, and community engagement that we call P2P.
Does your P2P website need a makeover?
Nonprofits adopt DIY (Do-It-Yourself) programs to attract supporters who have a variety of interests and activities that could become fundraisers. Whether it’s pickleball, birthdays, or memorials, nonprofits want to provide supporters with a simple way to set up their fundraiser and start collecting donations.